PERHAPS the highest class magazine attempted by Beadle was Beadle's Monthly.
It was of about the same size as The Home but covered a much broader
field. It was apparently planned to compete with Harper's Monthly, and
was of much the same character in size, illustration, and reading matter. The
first number actually appeared December 16, 1865,(1) although it was
dated January, 1866, and thereafter approximately on the 20th of each month
preceding the date of issue. The magazine was an octavo, 9 ½ by 6 inches,
and contained 96 or 98 double-column pages with many woodcut illustrations.
The wrappers were salmon or dull brick red, and were embellished, in the first
24 numbers, by an engraving of a one-inch globe. The cover design was changed
on the first number of volume III, and the new design (Fig. 151), remained until
the end. People apparently were not willing to associate the name of Beadle
with high class literature more likely not willing to associate his productions
with any price greater than ten cents so the magazine languished and
finally died at the end of the third volume, June, 1867. The journal compared
very favorably with Harper's Monthly, and there seems no logical reason
why it should have failed unless it was that Beadle was too impatient to work
up a large subscription list perhaps money was lacking to nurse the magazine
along for a number of lean years. The contributors were mostly well-known authors
of the period Harriet E. Spofford, Alfred B. Street, Catharine A. Warfield,
Nathan D. Urner, Orville J. Victor, Kate Field, James Franklin Fitts, Frank
R. Stockton, Margaret E. Wilmer, the poets Alice Gary, John Neal, E. C. Riggs,
A. J. H. Duganne, and others of equal reputation.
In the following list, only the serials are given.